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Case Studies
National paperless coupon program tailored to retail-specific locations
myStonyfield Rewards drives direct consumer relationships for World’s #1 organic yogurt company
Rescue the Rainforest employs interactive “Cause Marketing” to reach younger consumers and drive purchase frequency
Box Tops for Education with retail-specific angle powers greater consumer reach
E-labels for Education goes digital with electronic proof of purchase
Love at first shop: First-time shoppers and top customers shift from price shoppers to loyalty
Catering to best customers: Leading regional grocer turns CRM data into valuable operating insights
Finding gold in the circular file: Weekly circular turned into profit driver using POS data to segment and target customers
Instant win promotion drives trial, CRM insights
Rewards program builds share of wallet, promotes branded merchandise
Family vacation sweepstakes drives purchase volume
Exotic vacation sweepstakes drives volume, retail overlays
Nintendo Wii sweepstakes fills consumer pantry
Rewards programs help quitters stick with the program
Free music downloads reach teen segment
Rewards program integrates with real-time targeting
Free airfare sweepstakes registers volume consumers
Sweepstakes program integrates with national sampling tour
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